Hi there! I'm Alex, a brand and web designer with a passion for UX design. I specialize in creating digital products that are user-centered, engaging, and effective. My design philosophy is centered around the belief that a great user experience is the foundation of a successful digital product.
My design approach is collaborative and iterative, working closely with my clients to understand their needs and deliver designs that exceed their expectations. I believe in constant communication and feedback to ensure that the end product aligns with your vision and goals.
My Design Story
In 2018 I completed my undergraduate degree with a major in Psychology. The knowledge from which has helped me better understand and relate to the needs and perspectives of others. However, upon completing my undergrad, I wasn’t sure pursuing a career in psychology was the right path for me. I had also always had a strong interest in interior design. Specifically, the challenge of finding creative ways to make unideal spaces more functional and beautiful.
UX design provided the opportunity to have the best of both worlds. The ability to combine my understanding of human behaviour with my love for creative problem-solving.
Since then I have expanded into brand and print design! Helping young professionals and businesses build and enhance their brand in order to further connect with their target audience!